George W Bush is back on google for Failure search. Earlier if you search for failure and miserable failure you see the results for George W Bush on the top but in January Google fixed this so called googlebomb.

Now his page is back for “failure” search term, this time it is the mistake of whitehouse, on whitehouse website they used failure and now google is showing bush in the first result.

Google originally took the position that it would not alter the result (or any other googlebombed results) because it wished to preserve the integrity of its search engine.[12]

In September 2005, the following ad (written by Marissa Mayer, Google Director of Consumer Web Products) began to appear with the search results, in order to explain the situation here.

The Google article explained the mechanism behind Google bombing, why Google was reluctant to change individual results found by their algorithm, and that this particular googlebomb did not reflect their political viewpoint.

Since January 25, 2007, Google claims to have altered its algorithms to reduce the effect of googlebombing. This change has removed both the ‘miserable failure’ and ‘waffle’ googlebombs[citation needed] from the front page as well as many others.[1] Following this change, the first page of Google search results for ‘miserable failure’ is almost entirely occupied by articles about the googlebomb. Some believe this to be less about changing the algorithms and more about removing specific instances; typing ‘French Military Victories’ and hitting the ‘I’m Feeling Lucky’ button will still lead you to to the “Did you mean: French Military Defeats” site. Many other notable googlebombs still exist.
-Wikipedia

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