Today Google Operating system posted about a personalized search experiment Google is doing with the search results. This experiment will allow you to personalize the search results by adding, moving or removing the order of search results.
In the search results page there are two buttons, one up arrow and one “x” button, you can move the search result up using up arrow button or hide the search result with x button. The Up arrow button will move the search result to the top of the page and adds orange flower like marker to make it easy for you to recognize.
These changes will be applied each time you search using the same keywords. You can also revert back to the original search results by using a link at the bottom of the page. You need to sign in to use this feature, and this is not available for everyone yet.
Interesting feature, but then logining in each time is a big problem, but then there are no other ways to save your preference.
Aseem Kishore says
I wonder if this will ever effect search results (SERPS) eventually. I doubt it could though since any person could then manipulate the results and then what would be the point of the Google algorithm.
I’m not sure if I would care about this feature that much though, when I perform a search, I’m usually counting on Google to give me the results in the best order, not me.
Madhur Kapoor says
Will the order in which we rank the result be reported to Google or be saved for our preference only.
@Nirmal, Aseem, Madhur
The results are for our preferences only, but Google may eventually look in to those we never know. Suppose maximum people try to hide a result for a given keyword, then that means that result is not relevant to all the searchers that way Google may improve the results by downgrading that page. This is only my theory, because google will never tell you what they are really doing, if they tell that this will effect search results in general then everyone will jump and try to move their own pages to the top for better rankings.
Steve Vera says
Why must you accept the order imposed on you by the search engine? Why can’t you list SERPs by: date last modified, reverse rank order!!, URL order?!! Why doesn’t the search engine allow the user to sort the results using different criteria?!! This is search engine tyranny! I’ve been trying to find out how to list results in different ways! Can you help me?!!
Steve Vera :~)