Technology Bites

  • Home
  • Tech
    • Software
    • Browsers
    • Google
    • Internet
    • Windows
  • Mobile
    • Android
    • Apple
    • Windows Phone
  • Products
    • Phones
    • Tablets
  • TIP US
You are here: Home / Tech News / Bharti Airtel enters into mobile advertising

Bharti Airtel enters into mobile advertising

India’s telecom giant Bharti Airtel entered into mobile advertising market. Through m-Advertising platform of Airtel, it will equip advertisers to connect with their potential customers in a more personalized way. The advertising platform offers advertisers tools for campaign management, reporting, inventory management and analytics.

Through the m-Ads platform advertises can connect with their customers through mobile internet (WAP), messages and through Airtel digital TV. India’s mobile ad market is valued at 100 crore currently and it is expected to grow to 144 crore by 2013, according to a report.

K Srinivas, Bharti Airtel’s president for consumer business, said, “With the mobile advertising market poised to grow by more than 40 per cent over the next few years, Airtel is geared up to leverage this growing medium. Airtel’s m-advertising platform will enable advertisers to land their messages in a simple, effective manner in an increasingly complex media environment.”

“Personalisation, sharp segmentation and contextualisation are increasingly making this platform exciting proposition for brands,” Srinivas said.

Share this:

Related

  • Bharti Airtel and Opera to bring customized Opera browser
  • June 6, 2012
  • In "Gadgets"
  • Twitter launches SMS in India with Bharti Airtel
  • October 14, 2009
  • In "Gadgets"
  • Airtel offers free Facebook access in 9 Indian languages
  • December 27, 2013
  • In "News"

About Ram

I am a blogger and Technology Enthusiast. I write about software, tech news, gadgets. You can reach me at ram@teknobites.com, follow me on Google+ or on Twitter

« LG unveils 5-inch 1080p, 440ppi LCD Display
HTC One S coming to India on June 8th, priced at Rs 33,000 »

Top Posts

  • Attach Large Files to Yahoo Mail with Drop.io App
  • Yahoo new home pages and how to get back to the old home page
  • Download 10000 Free Shapes for Photoshop
  • How to Download Google Chrome on Win 2K
  • Latest Sony Xperia Apps for ALL Android Devices
  • UCinema - Stream/Download ALL TV Shows and Movies for Free
  • BugMeNot Firefox Add-On
  • 10 Best free Android apps for learning English
  • Alilg: Simple and Free Online Photo Editor
  • Google Trends RSS Feed

About Us · Archive · Disclaimer & Privacy Policy · TIP US · Copyright © 2021 · Technology Bites

Copyright © 2021 · Teknobites Theme on Genesis Framework · WordPress · Log in